Pierre Smeets and Damien Aresta of Pleaseletmedesign have used a Toyota iQ to make typography. With Steph Vancampenhoudt as the ‘font driver’ they have created a complete fontset based on the movement of the vehicle. Check out the process above and final typeface below.

Edit: More images available on Flickr.

Toyota iQ font

(via Heavy Backpack)

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Ricky Salsberry is an interactive designer working in Chicago and the editor of The Donut Project. In his spare time he reads/rants about technology, watches hockey, wrecks his bike, and designs some more.