I’ve been drooling over the trailer for the documentary Jiro Dreams of Sushi for months now. Jiro, considered to be the world’s best sushi chef, operates out of a tiny shop in the Shinjuku district in Tokyo. Although I haven’t made the journey to his restaurant yet (and I will by the way) it’s clear through the presentation that this is authentic as it gets. The humbleness of both the restaurant, which operates out of a subway station, and its owner is inspiring. Jiro is 85 years old and despite being the only sushi chef in the world to win a 3 star Michelin review he still feels he has not yet mastered his craft. As young designers we would do well to take a lesson from Jiro and remember to be humble and to approach ourselves and our craft as if we haven’t arrived yet, no matter our level of success.
Visit the official movie site here.







This looks amazing. And I definitely agree with your words to young designers. The message is applicable to anyone—never give up, never think you’re done. You can always try harder, you can always improve.
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