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I’ve been listening to these lectures for the School of Visual Arts via iTunes U and I found this one that I thought was definitely worth sharing. I’ve been fascinated from the beginning of Obama’s campaign at how well he created a cohesive image, a brand for himself, and I believe whole-heartedly that it had an influence on his election. Bush, on the other hand, was a hot mess. His beveled, mismatched type faces and drop shadows haunt my dreams. Steven Heller talks about Bush’s design tactics, vision and mishaps in his lecture for SVA and lets you decide for yourself. The video is only 9 minutes, so it’s worth a look! It’s a great comparison to our current president, but to warn you, it may give you nightmares. Font nightmares. Download the video here and check out more of Steven Heller’s lectures for SVA as well.

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Sharon is a graphic designer and illustrator from Columbus, Ohio who loves what she does. Sharon graduated with a BFA in Visual Communication Design from Kent State University and has been creating and drawing since before she could walk.