This video is circulating various design sites around the net. What happens when the Vendor-Client graphic design relationship is applied to real-world services?
This video is circulating various design sites around the net. What happens when the Vendor-Client graphic design relationship is applied to real-world services?
The Donut Project is a design inspiration site created by a group of young designers who aspire to inspire.
Read more about who we are.
©2009–2012 The Donut Project | Contact Us | Blog | Wallpapers | About Us
OMG this is priceless! Love it!
11:01 pm
Hmmm…….it makes so much sense, yet why is it so hard for clients to understand?
11:45 pm
Neil asks, “why is it so hard for clients to understand?”
Because clients have the misconception that the computers do all the work and all a designer has to do is push a couple of magic buttons and VOILA! Because clients undervalue the creative process as “dreaming” and “thumb-twiddling.” To a client, a logo doesn’t look like a reams of code, or a meal or a skyscraper. There’s a lack of QUANTITY and many clients are unable to grasp why a design created by a skilled designer is superior to something created with Word Art by a family member.
Part of the skill in being an artist (whether in visual, aural or performance) is making it look effortless, which makes it much more difficult to quantify the value of a design.
Until there is some way to quantify the creative process in a manner that is acceptable by your average client AND the design community, design will continue to be vastly undervalued.
My two, okay five, cents.
9:05 am