Showing 8 results for the tag: auto
Subaru has a cool advertising campaign called Mediocrity. They’ve created a fake car called the 2011 Mediocrity, complete with faux ad campaign and complete website. The video above is the Apple-esque designer interviews, on how they were able to make the car so incredibly mundane. The spoof is honestly what it seems some designers/companies think.…
Original 1950s 300SL Gullwing 2011 Mercedes-Benz SLS AMG The original 1950s Mercedes-Benz 300SL Gullwing is one of the most beautiful, iconic vehicles ever made. Imagine you’re a designer at Mercedes-Benz and the assignment comes across your desk to create a modern interpretation of one of the most famous cars of the twentieth century. Personally, I’d…
BMW has decided that the outside of a car doesn’t need to be made of metal. The BMW GINA concept vehicle (GINA = Geometry and Functions In ”N” Adaptions) stretches silver translucent fabric over aluminum and carbon pieces to create the shape of the vehicle. This allows the vehicle to literally change its shape based…
Pierre Smeets and Damien Aresta of Pleaseletmedesign have used a Toyota iQ to make typography. With Steph Vancampenhoudt as the ‘font driver’ they have created a complete fontset based on the movement of the vehicle. Check out the process above and final typeface below. Edit: More images available on Flickr. (via Heavy Backpack)
Amazing new commercial by Honda for its new hybrid, the Honda Insight. http://vimeo.com/4281939
I’m not really big into advertising, but this clever response by BMW (and Juggernaut Advertising) to Audi’s taunting billboard is good stuff. Read the story. (via Quipsologies)
Big fan of Kevin Cyr’s paintings. Prints of his ‘Berry‘ painting are being sold on 20×200. Go pick one up!
Audi Q5 video video via notcot
